Starting with community, scaling to revolution
Keboon will be a comprehensive marketplace connecting home gardeners, urban farmers, and eco-conscious consumers. Imagine a platform where your neighbor's surplus tomatoes are just a tap away, complete with AI-powered growing tips and community rewards.
But we're taking a strategic approach. Before building the full app, we're validating our market and building community trust through simpler, proven solutions.
Our current MVP is the Keboon Directory - a comprehensive database of local farms and producers. Think of it as the foundation of our ecosystem, helping consumers discover fresh, local produce sources.
This directory validates our core hypothesis: people want to connect with local food sources. Every farmer we onboard and every consumer we connect teaches us valuable lessons for the full platform.
A world where communities thrive through sustainable, locally-sourced food systems, reducing waste and fostering meaningful connections between neighbors.
Building step-by-step from community directory to full marketplace, validating each piece before creating the complete local food ecosystem.
Building trust and community before scaling to the full vision
What we're doing now: A comprehensive directory of local farms and producers with GPS mapping, contact details, product listings, and direct farmer profiles.
Why this first: Validates market demand, builds farmer network, establishes trust, and creates our foundational database.
Building on directory success: Add simple ordering and payment features to existing directory, enabling direct transactions.
Why this next: Proven farmer base + validated consumer demand = ready for transaction layer.
Expanding community: Add neighbor-to-neighbor sharing, community gardens, and local food groups.
Timeline: After marketplace stabilizes with commercial farmers.
The complete ecosystem: AI-powered features, advanced community tools, and comprehensive sustainability tracking.
Timeline: After community adoption and proven economics.
Build trust and relationships before asking for transactions
Each phase teaches us what users actually want
Build solid foundations before adding complexity
Starting with discovery, scaling to full ecosystem
Consumers struggle to find local farms and fresh produce sources in their area.
✓ Solved by Keboon DirectoryFarmers lack efficient ways to reach local customers and showcase their products.
✓ Solved by Keboon DirectoryExcess home-grown produce goes to waste due to lack of sharing networks.
→ Phase 3: Community FeaturesInteractive map showing all local farms, their products, prices, and contact information.
✓ Live NowProfessional profiles for farmers to display products, tell their story, and connect with customers.
✓ Live NowSeamless ordering and payment system built on top of our proven directory.
→ Phase 2: Basic MarketplaceWhat's available right now
GPS-powered map showing all registered farms with filtering by location, products, and farm type.
Live NowDetailed farm information including contact details, product listings with prices, and farm descriptions.
Live NowSeasonal availability, pricing information, and product descriptions for easy discovery.
Live NowWorks perfectly on all devices - phone, tablet, or desktop for easy access anywhere.
Live NowSimple ordering system and payment processing for direct farm-to-consumer sales.
Phase 2Smart planting recommendations and growth monitoring with ML-powered insights.
Phase 4Building from directory users to marketplace participants
Eco-conscious consumers, farmers, and home gardeners across Southeast Asia. RM 15 billion annual revenue potential.
Malaysian consumers seeking local produce and farmers needing better market access. RM 500 million estimated potential.
Starting with Selangor and KL farmers in our directory, then expanding marketplace features to proven user base.
Directory Goal: 1,000 farms by end of 2025
Marketplace Goal: RM 1 million GMV in first year
Contributing to UN Sustainable Development Goals
Directory helps consumers find local food sources, while future features will reduce waste.
Giving farmers digital presence now, enabling direct sales and income growth in Phase 2.
Building local food networks that will strengthen community bonds and reduce food miles.
Promoting local sourcing now, with future features for waste reduction and sharing.
Reducing food transportation through local connections, with carbon tracking in future phases.
Partners helping us build and scale Keboon
Interested in partnering with us? Let's collaborate to build the future of local food systems.
Ready to join the local food revolution? We'd love to hear from you.